CNC manufacturing
$1M/yrcontract from Google Ads leads, within 3 months
A CNC manufacturer serving energy, medical and aerospace customers. A rebuilt site and hyper-targeted search ads brought in the right kind of lead.
Read the case study
Web design in El Paso built to convert.
Web design and development from Bedrock Digital means custom sites that earn trust in seconds and turn visitors into customers. Your website is your hardest working salesperson, and our web design and development team builds it that way.
Bedrock Digital boardroom, downtown El Paso
Overview
How we approach Web Design & Development
A great website does three things well. It makes the right first impression, it is easy to find on Google and it guides visitors to take action. Bedrock Digital combines design, development and SEO so your site does all three from launch day. Our web design and development process covers all of it, and you can pair it with SEO services or Google Ads management. You can also visit our homepage to learn more about Bedrock Digital.
Every site we build through our web design and development services is mobile-first, fast and structured for search engines, with AI-integrated tools like lead capture, chat and automations available when your business is ready for them. Google publishes helpful guidance in its Search Central documentation on how search engines read sites.
Local pages: Web Design in El Paso · Digital Marketing in Dallas-Fort Worth
Scope
What's included in web design and development
Every web design and development plan is built around your goals. These are the pieces most clients start with in web design and development.
01
Custom design
A look built around your brand, not a template everyone else is using.
02
Mobile-first development
Pages that look sharp and work smoothly on every phone, tablet and desktop.
03
SEO-ready structure
Clean code, fast load times, schema markup and a page structure search engines understand.
04
Conversion paths
Clear calls to action, booking and quote forms placed where visitors are ready to act.
05
Ecommerce
Online stores built to showcase products and make checkout simple.
06
Care and hosting
Ongoing updates, security and support so your site stays fast and protected.
Free performance audit
See where your marketing budget is leaking before you spend another dollar.
We review your website, search visibility and ad accounts, then walk you through the findings on a 20-minute call. It is a good first step before a web design and development project. No pitch deck, no obligation.
- Cost per lead across every channel you run
- Tracking gaps: calls, forms and sales not being counted
- Search visibility versus your top three competitors
- Website speed and conversion blockers
- The first three fixes we would make, in order
Track record
Numbers, not adjectives.
Every figure below comes from real client accounts, across our web design and development and marketing work. We would rather show you the dashboard than sell you a slogan.
$6M+
Ad spend managed for clients over the last three years
450+
Businesses that have trusted Bedrock Digital with their growth
7+
Years running campaigns from downtown El Paso
A+
BBB accredited, with a 5.0 client rating
Client result
$450K → $1M/moad spend → new monthly revenue, in 10 months
One client turned $450K in ad spend into $1M a month in new revenue within 10 months.
Results vary by market, offer and budget. We show you the math before you spend a dollar on web design and development.
How it works
Audit. Build. Launch. Scale.
Four steps, the same for every client, so you always know what is happening, what it costs and what it is returning from your web design and development project.
01
Audit
We pull your real numbers first: cost per lead, close rate, ad account history, search visibility. No web design and development plan until we know what the math looks like today.
02
Build
Landing pages, tracking, campaigns and follow-up automations, built to a target cost per lead we agree on together.
03
Launch
Campaigns go live with every call, form and sale tracked from day one, so the first report has real data in it.
04
Scale
We cut what does not pay back, move budget to what does, and grow spend only as fast as the returns justify it.
How long does it take to build a website?
Timelines depend on the size of the site and how quickly content comes together. A focused business website typically moves from kickoff to launch in a matter of weeks, and larger or ecommerce builds take longer. We give you a timeline before we start.
Will my new website be optimized for SEO?
Yes. SEO is built into every site we design, including fast load times, mobile-first layouts, clean page structure, meta data and schema markup.
Do you build websites on WordPress?
Yes. We build on WordPress and other modern platforms depending on what fits your business best, and we make sure your team can manage content after launch.
Can you redesign my existing website?
Absolutely. We can redesign your current site while protecting the rankings you have already earned by keeping important URLs and setting up proper redirects.
Is Bedrock Digital a web design company in El Paso?
Yes. Bedrock Digital designs and develops websites from its office at 416 N Stanton St, Suite 701 in downtown El Paso, and has built sites for more than 450 businesses in El Paso and across Texas.
Do you build websites for small businesses in El Paso?
Yes. We build websites for small and mid-size businesses, healthcare practices, contractors, home builders, manufacturers and ecommerce brands, with a flat project fee and a monthly plan for hosting and support after launch.
Design, build and sustainment contractor
+101.5%website traffic in the first 30 days
An enterprise contractor with a slow site on the wrong server. We rebuilt it on proper infrastructure and gave Google something to rank.
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Nephrology practice
#1on Google for kidney doctor el paso
A nephrology practice competing with hospital systems for the same searches. Local SEO put it in the top spot.
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ENT practice
30 to 1,000+organic visits per month
An ENT practice whose website was invisible on Google. Six months of SEO turned it into a patient source.
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Related
Services that pair well with web design and development
Own the searches that matter in your market. Local, technical and content SEO tracked to calls and leads, not just rankings.
AI-powered follow-up, CRM and automations that answer every lead in minutes, because speed to lead is the cheapest growth lever there is.
Search and Performance Max campaigns managed to a target cost per lead, with every call and form tracked back to the keyword that earned it.
Taking new clients this quarter
Ready to talk Web Design & Development?
Book a strategy call. We will look at where you are today and tell you honestly what we would do first for your web design and development.
416 N Stanton St, Suite 701, El Paso, TX