Auto dealership
$1.6M to $2.9Mgross sales per month, approximate
A dealership that was spending on ads with no way to measure them. We fixed the system first, then the campaigns.
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Case study · Lark Industries · CNC manufacturing
Lark Industries: Google Ads leads turned into a $1M-a-year contract in 3 months.
Lark Industries is a CNC manufacturer and secondary operations provider. Their website was slow and dated, buyers searching for their capabilities could not find them and nobody knew which inquiries came from where. Three months after launch, a Google Ads lead became a $1 million-per-year contract with a Swiss company.
This Lark Industries case study follows a CNC manufacturer and secondary operations provider in El Paso, TX. In this Lark Industries case study, a slow, outdated website, no SEO and no conversion tracking meant buyers searching for CNC and secondary operations never found the company, and nobody knew which inquiries came from where.
Bedrock Digital rebuilt the website and fixed page speed, launched an SEO growth campaign around Lark’s manufacturing capabilities and ran a hyper-targeted Google Ads campaign aimed at the buyers who place large contracts. Three months after launch, a Google Ads lead became a $1 million-per-year contract with a Swiss company, as reported by the client. Read this Lark Industries case study next to our Google Ads management and SEO services pages, or return to the Bedrock Digital homepage. Want a Lark Industries case study of your own? Book a strategy call or call (915) 881-9119.
Client website: larkindustries.com
Lark Industries, El Paso, TX
$1M/yr
contract signed with a Swiss company
3 months
from launch to signed contract
Google Ads
the channel that produced the lead
Source: Contract value as reported by the client.
This Lark Industries case study reports only the contract value as stated by the client.
The problem
Lark Industries case study: where the company started
- Slow, outdated website
- No SEO, so buyers searching for CNC and secondary operations never found them
- No conversion tracking
What we did
What Bedrock Digital built for Lark Industries
- Rebuilt the website and fixed page speed
- Launched an SEO growth campaign around their manufacturing capabilities
- Ran a hyper-targeted Google Ads campaign aimed at the buyers who place large contracts
Services used
The services behind the numbers
Search and Performance Max campaigns managed to a target cost per lead, with every call and form tracked back to the keyword that earned it.
Fast, premium websites engineered to convert. Every page is built with a job: rank, load in under two seconds and turn visitors into leads.
Own the searches that matter in your market. Local, technical and content SEO tracked to calls and leads, not just rankings.
Design, build and sustainment contractor
+101.5%website traffic in the first 30 days
An enterprise contractor with a slow site on the wrong server. We rebuilt it on proper infrastructure and gave Google something to rank.
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416 N Stanton St, Suite 701, El Paso, TX